Social Media

Why do you need a social media presence?

    • Social networks such as Twitter, Pinterest, LinkedIn and Facebook now represent a primary means of engaging those who will share and link back to your content (not to mention your customers and prospects!).
    • Social signals such as shares and likes play an important role in helping your website to rank well in search results.
    • People use social media when researching products (a trend that’s increasing), so positive comments across social media will also help boost sales by influencing purchasing decisions.

Protecting Your Online Reputation

We’re experienced in managing social media engagement for clients, and understand that representing your brand appropriately online is paramount. We operate a strict code of conduct when engaging across social media on your behalf: –

    • We send planned social media posts to you for review and approve before publishing.
    • To ensure a consistent voice we adhere to any tone-of-voice or brand guidelines in place, or alternatively can work with you to develop a tone-of-voice guide.
    • We can develop an FAQ document that allows us to answer any basic questions from influencers, without the need for input from your team. This helps us to keep the conversation flowing.
  • If a question or comment is not covered within the FAQ document, we escalate it to your team for feedback before responding.

The Social Media Services we offer include:

  • Audience Growth

    We build up your follower networks by finding and connecting with the most relevant audiences.

  • Social Content

    We create optimised posts and tweets to promote your content, making sure the posts are published at peak times.

  • Social Advertising

    Using precision-targeted social ad campaigns we reach the right audience quickly, turbo- boosting your content and driving relevant website traffic. Additional budget needs setting aside to run advertising campaigns and is not included in the management fee.

  • Engagement

    We help gain online reach and social shares for your content by engaging influencers on your behalf.

  • Profile Management

    If you don’t have sufficient in-house resource, we can provide a ‘safe pair of hands’ to manage the day-to-day engagement across all of your social media profiles.

  • Social Campaigns

    We can build and deliver bespoke competitions and promotions that drive social engagement, capture data such as emails, and boost uptake to sales promotions.