SEO Advice: Remove Old Job Postings to Avoid Penalties

Remove Old Job Postings Blog

Google have threatened to penalise websites that fail to remove old job postings. What’s the best way to avoid falling foul of Google’s manual actions reviewers?

Applying for a job listed on a company’s website, only to find out that the vacancy has been filled, is pretty annoying, right? So is registering interest in a flat to let, then finding out that it has already been rented out. Google understand this, and that’s why they’ve threatened to penalise companies that fail to remove old job postings from their website.

In this blog post we’ll provide SEO advice around how to remove old job postings that have already been filled.

Why Remove Old Job Postings?

So why remove old job postings from your website? Well, to start with because it’s the right thing to do. But besides that, Google have threatened to penalise companies that use job schema to advertise expired jobs. This may mean that you are unable to utilise job schema in the future. Google’s precise words are: –

“Jobs that are no longer open for applications must be expired in one of the following ways. Failure to take timely action on expired jobs may result in a manual action.”

What Is a Manual Action?

Google use advanced algorithms to detect and demote spam websites. However, these algorithms can’t find everything, and this is where manual actions come in. Google employ human reviewers to manually review websites, and issue manual actions against websites that don’t comply with their webmaster quality guidelines. Manual actions can result in your website’s demotion in, or omission from, search results.

How Do I Remove Old Job Postings?

Luckily, you don’t have to remove old job postings’ webpages entirely. Google have provided a step-by-step guide, which you can find on their Job Postings page. Need help on following these steps, or looking for advice on how to ensure that your website is built and maintained to Google best practice standards? Contact us to find out how we can help.

Ryan Sedgwick
Managing Director & Marketing Consultant at Impact Digital Markeitng
A Chartered Marketer, Ryan has gained extensive B2B and B2C marketing experience working across a broad spectrum of industries. Having graduated with a Masters in Marketing Communications from the University of Huddersfield, Ryan successfully utilises his skills and knowledge to effectively support businesses in getting the most from their marketing investments.