Marketing automation allows you to manage your marketing activities more strategically and in a far more efficient way.

Official Act-On Re-Seller
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Certified Act-On Re-Seller

Thanks to our ongoing partnership with Act-On, IDM has been listed as an official Act-On re-seller. IDM has long been an advocate of the marketing automation software provided by Act-On, and as such has been listed as a certified re-seller.…
IDM are now a silver certified Oktopost partner
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Silver Certified Oktopost Agency

IDM have been recognised as a silver certified Oktopost partner agency. Thanks to our commitment towards offering our clients the most professional and effective digital marketing service out there, Impact Digital Marketing has been recognised…
Using Marketing Automation will vastly improve the effectiveness of your retention strategy.

Five Ways to Use Marketing Automation for Your Retention Strategy

New customer acquisition costs on average 4 to 10 times more than the retention of existing customers. With that in mind, the retention process needs to be as optimised as possible. Customer retention is about keeping existing customers interested in…
Using Marketing Automation in your customer acquisition strategy.

Five Ways to Use Marketing Automation for Your Acquisition Strategy

Recruiting new customers is a challenge for any business. With Marketing Automation, it can be far easier. To the vast majority of large businesses, marketing automation is nothing new, with 69% of the top performing B2B businesses having integrated…
How can marketing automation help your business?
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Five Reasons Why You Need Marketing Automation

Scheduling time to organise your marketing communications is not always easy. Marketing automation allows you to manage them strategically and in a far more efficient way. With marketing automation, you can automate the release of marketing…